Click to enlargeReducing Marketing Mistakes

Consulting Focus:

Solid marketing principles are not a mystery. Reducing mistakes helps create the right environment that causes customers to want to live in your community and invest in a home.

Emphasis on Common Mistakes:

• The sales force is the best marketing tool • The market is totally identified • Email cannot be used to build relationships• "Sales are great, why waste the money?" • Company size determines the marketing budget • Word of mouth is the best marketing • Price is the prime marketing instrument • Many other marketing mistakes revealed

Reducing Marketing Mistakes marmis
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